Insights
Insights
Solar Powered Cold Chain
A New Era of Efficiency
At C&B Marketing Pvt Ltd, we’ve made a bold investment in sustainability with the installation of a 700 kVA solar power system, designed to revolutionize the way we manage our cold chain operations. During daytime our cold storage facility runs entirely on solar power, eliminating the need for grid electricity or diesel generators. At night-time the stored solar energy is used to charge the refrigeration units of our delivery fleet, ensuring trucks are fully cooled and ready, all without relying on fossil fuels. This smart energy cycle guarantees uninterrupted cold chain performance while significantly reducing our carbon footprint.
Reducing Carbon, Enhancing Efficiency
Our solar initiative is already delivering measurable environmental impact:
But this is just the beginning. At C&B Marketing, we are integrating sustainability into every layer of our supply chain , from eco-conscious fleet management to future ready infrastructure that supports electric vehicle adoption. We believe responsible growth is the only kind that matters and we’re proud to lead the way in sustainable cold chain logistics in Pakistan.
Minimized dependence on fossil fuels across warehousing and logistics.
Enabled a cleaner, more energy-efficient way to maintain product integrity.
Achieved over
Reduction in Carbon Emissions
Awards & Recognition
Best Concessionaire WALLS ICE CREAM 2017
Shaukat Khanum Social Responsibility Award
Performance Award, Concessionaire Mobile Channel 2022 Lahore Region
Green Energy Inspiration CD Conference 2024 Award